Get ready to up your buds. The LAVIT™ - Latin for the Good Life – is the revolutionary, cool beverage brewing system that transforms purified water in pure wonder. Now with just a touch of a button, you can enjoy a pure, deliciously refreshing beverage, still or sparkling, with zero sugar, zero preservatives and just 10 calorie. Working with Creative Directors David Pugh and Lauren Webster, I helped create the Brand Positioning and Narrative, Design Concept and Website. Result: Lavit made a major splash in the single serve cold beverage market. At their very first Trade Show the team sold 100% of the 2015 unit production capacity.